Put down your scissors, because the days of cutting out coupons are behind us. Amex is leading the charge in brands cashing in on the social experience. Now with the power of the hash tag (#) you can receive discounts from whole foods, best buy and more by simply tweeting.
Looks like Amex is investing serious dollars in “word of mouth” advertising, and the power of people’s Twitter followers.
I personally think its a great idea. If any major brand wants to set up a deal with Bryan Seachest, please dont hesitate to ask. I’ll trade you two Seachest tweets for that ice cream cone your holding there!
Read more here http://soshable.com/amex-and-twitter-join-forces-for-you/